Julia Nason

Owner

The Cinemart


Julia Willoughby Nason is an Emmy-nominated, Peabody Award-winning filmmaker and founder of The Cinemart. Since launching the company in 2011, she has directed and produced a slate of acclaimed documentaries that explore power, justice, and the American zeitgeist.

Her debut, Welcome to Leith (PBS, 2015), a stark portrait of white nationalism in North Dakota, earned her first Emmy nomination. She went on to co-create Time: The Kalief Browder Story (Spike, 2017) and direct Rest in Power: The Trayvon Martin Story (Paramount, 2018), both in collaboration with Shawn "JAY Z" Carter. This series received multiple Emmy nominations and a Peabody Award.

In 2019, she directed Fyre Fraud (Hulu), a sharp dissection of social media and deception that earned a Primetime Emmy nomination for writing. That was followed by The Pharmacist (Netflix, 2020), which traced one man's fight against the opioid crisis.

Her series LuLaRich (Amazon, 2021), a satirical deep dive into multi-level marketing and gender roles, struck a cultural nerve. In 2023, Nason directed two major hits: Shiny Happy People: Duggar Family Secrets (Amazon), examining religion, politics, and media through the lens of a reality TV empire, two seasons of Murdaugh Murders: A Southern Scandal (Netflix), which contextualized a high-profile murder case within a legacy of Southern power, and American Murder: Gabby Petito (Netflix), a series that interrogated the role of media, domestic abuse, and true crime obsession in shaping public narrative.

She is currently developing scripted and unscripted projects that delve into complex, real-life narratives at the intersection of power, culture, and identity.